Design that helps people live better

Your all-in-one creative firepower

We help teams get clear on what they stand for, build trust with the people they serve, and turn purpose into action.

Whether you’re shaping a brand, launching a campaign, or building something new, we help your work show up clearly, connect with people, and move them to act.

Trusted By

Selected work

Duke OBGYN
Clinician Training

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Safe Sleep NC
Patient & Provider Education

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Mindless Play
Branding for a mental fitness platform

View Project

UNC CMIH
Provider Education

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see more work

Who We Fight Alongside

Teams choose Goodfight because we bring lived experience, care, and follow-through to work that affects real lives. As a woman-owned, minority-owned studio, much of our work runs deep in women’s health, maternal and infant care, and wellness spaces where trust, clarity, and accountability matter.

We also partner with teams tackling change across education, policy, mental fitness, and everyday tools that shape how people live, learn, and connect. We’ve built brands designed to hold up in the real world. If the work improves lives, supports care, or helps communities thrive, it belongs in the Goodfight.

Let's work together

  • "Goodfight was incredible to work with! Super responsive, met every deadline, and delivered amazing designs that we’ve been able to use across our department and even throughout our health system."

    —Dr. Latoya Patterson, Duke OBGYN

  • "Goodfight was able to take all of our ideas and transform them into engaging handouts, videos, and trainings for a variety of audiences. Goodfight is a big picture thinker with an eye for detail. We are incredibly grateful to have had the opportunity to work with such a talented, kind, thoughtful, and insightful marketing agency like Goodfight."

    —Megan Canady, UNC Collaborative for Maternal and Infant Health

  • "Goodfight impressed us with their flexibility, communication, and dedication to bringing our vision to life. Working with Goodfight felt more like a caring partnership than a client-agency relationship. Their personable approach and creative spirit added value beyond the excellent deliverables."

    —Luis Garcia, Collectiva

  • "Loreanne is a wonder! She was an extension of our team. Grateful for her talent, professionalism, and supporting our strategic communications and design."

    —Suzanne Woodward, 4th Trimester Project